Fairy floss ice cream has finally hit Dubai. Milkcow, a trendy South Korean ice cream parlour with 50 branches around the world, officially opens its first UAE location at JBR today. They combine their luscious, creamy, organic milky soft serve with a variety of fun toppings and sauces, such as natural honeycomb, sea salt, chocolate rocks and fairy floss. I’m sold!
Milkcow has one single soft serve flavour – milky. But they have 20 different toppings that you can add to it, plus 14 signature combinations that you can order straight off the menu – with cutesy names like Milky Peace or Mont Blanc and corresponding spy code numbers like M5 or M6 (in case you don’t feel comfortable ordering “a Pop Star, please”).
The Snow Drop (or M4) is soon to become the new Instagram darling. It’s topped with fairy floss and sea salt with jelly beans at the bottom and makes for a darn good Instagram shot (though it’s not exactly the easiest to eat). And then of course, you’re posed with the dilemma: Do you take the fairy floss off the top (and get your fingers sticky) or do you push it into the ice cream with the spoon? It’s all part of the Milkcow experience. (I chose the latter.)
The Milky Cube (M3) was possibly my favourite of the flavours I sampled. It sports a big hunk of natural honeycomb, which the owner swears is the best honeycomb he tasted during his recce when searching for Asia’s best ice cream to bring back to Dubai.
The Pop Star (M13) is the ice cream I wanted to have but didn’t. My mistake and I’m regretting it now. This is one of my favourite flavour combinations – caramel syrup and caramel popcorn. Photo courtesy of Milkcow.
In addition to ice cream, Milkcow also serves a small selection of cakes and pastries, including some cream cakes in Asian flavours like sweet potato and matcha. This chalkboard drawing tells you pretty much everything else you need to know!
Verdict: If you love ice cream, new food trends AND taking pictures of your food, then this is definitely the place for you.
Note to self: M3 and M13 please.
Milkcow is celebrating their grand opening on Friday 29 January with free ice cream to the first 50 customers! Doors open at 11:30am.
Trident Grand Mall
Tel: 04 456 9988
Chow for now!